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Shearwell is expanding
Brad McCormick
Shearwell is a leading manufacturer of livestock identification tags and readers and is now bringing to market a premium one-piece steel NLIS tag for cattle.
Shearwell is going from strength to strength, with cattle tags now added to their sheep and goat tags available in Australia. Shearwell is owned by the Webber family based in Somerset in England and trades across the globe. Shearwell has expertise in livestock identification and management, providing practical solutions for over 30 years.
Shearwell has manufactured and sold sheep and goat tags in Australia based in Bendigo since 2012 and continues to grow market share and its product range. This growth has been supported by genuine and receptive customer service and quality products.
This solutions-based company has a continuous improvement culture that has delivered innovative tags, applicators, scanners, and management kit in response to livestock producers’ needs. This comes second nature to the Webbers as they are family farmers themselves.
It is common knowledge that tag retention in livestock is mightily important. Shearwell’s tags have been designed with this attribute at front of mind. The sheep and goat electronic or eID tags are slim-line one piece tag that are easy to apply and when placed properly are well retained. Shearers like them as the spike is enclosed when applied and will not scratch the handler.
Shearwell also produces a range of sheep tag applicators from a single tagger to multiple tag drum fed Turbo Tagger applicator, and the soon to be released ‘Speedy Tagger’ - utilising a straight cartridge or magazine that takes a full strip of ten tags at time.
Given that Shearwell tags are sent around Australia, turnaround times and freight are important to clients. From the Bendigo factory in 2024, tags were dispatched within 48 hours of receiving the order. Freight has been standardised with orders over 1500 tags being freight free. Further, Shearwell has bundle deals for customers ordering 950 or more and 5,000 or more sheep eID tags.
Shearwell also has a world first stainless-steel cattle NLIS tag on the market which has been designed for retention, security, and ease of application. This new MET tag provides an alternative to the plastic tags currently dominating the Australian market.
To complement the NLIS tags, Shearwell has also launched a quality range of management visual or flag tags that can be laser printed or penned by the operator. These tags are known as Bos tags and range from small (which could also be used in sheep) to largest XL in a number of popular colours.
Shearwell has representatives in VIC, TAS, NSW, SA, and WA to help with availability, technical, and practical enquiries. Their catchcry is engaging – tag well with Shearwell!
Website: www.shearwell.com.au
Email: enquiries@shearwell.com.au
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