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Smarter landforming for tighter times
Adding hectares isn’t the only business growth strategy for farmers. Smarter landforming can recover margin, improve efficiency, and deliver quicker returns — whether automation is on your agenda or not.

Buying more land used to be the default answer.
If a block wasn’t pulling its weight, you added another one. But with land prices up and margins tighter, that equation has changed. Expansion now comes with higher capital costs, longer payback periods, and greater pressure on machinery utilisation.
Charles Reynolds, General Manager of landforming software specialist T3RRA, says the smarter play for many growers is to extract more value from the country they already own.
“You’ve already made the big investment — the land and the machinery,” he says. “If parts of a paddock are underperforming because of surface variability or drainage issues, that’s margin you’re losing every season.”
Rather than expanding sideways, Charles says farmers are looking down — at contour, surface consistency, and water movement.
“It’s about improving consistency across the whole paddock. When surfaces are level, machinery runs more efficiently, operators are more productive, and inputs are better utilised.”
T3RRA has been operating for 12 years and now supplies terrain management systems to 30 countries. Its technology is designed and manufactured primarily in Australia, with a dealer network supporting growers locally and overseas. That global footprint has grown steadily off the back of broadacre grain, cotton, and irrigation systems where precision drainage makes the difference.
The company’s newest system, Level COMMAND™, is its next-generation automatic implement control platform. Softly launched late last year and now being rolled out more broadly, it shifts to a bring-your-own-GPS model.
“It’s agnostic, so multi-fleet compatible,” Charles says. “Farmers aren’t locked into one brand, so if you’ve already invested in guidance hardware, you can build on that.”
Depending on the machine setup, operators can typically be up and running within hours.
While autonomy continues to gather attention across the sector, Charles says terrain optimisation delivers immediate returns.
“If autonomy is on your radar, getting the ground right is one of the first steps,” he says. “But even without that, improving surface consistency makes economic sense straight away.”
Entry-level pricing for Level COMMAND™ starts at about $20,000 + GST, depending on the GPS equipment paired with it. The system is attracting both growers and contractors, particularly those looking to offer landforming services across multiple properties and maximise the utilisation of their fleets.
There’s a bigger picture in play.
“Our goal is to fully automate dirt moving,” Charles says. “Level COMMAND™ is a foundational step toward that. But right now, it’s about making what you already farm perform better,” says Charles.
Why Level COMMAND™?
- Agnostic system that works across mixed fleets — build on the GPS and tractors you already own
- Compatible with most major GNSS brands and hydraulic systems
- Up and running quickly with straightforward installation
- Intuitive in-cab interface that keeps jobs simple and clear
- Handles single or tandem scraper setups
- Controls cross slope using a single receiver on the implement
- Supports a wide range of file types and digital designs
- Built-in remote support backed by an experienced dealer network
email: info@t3rra.com
website: https://t3rra.com/

















